Marketing Opportunities

Pets Channel reaches thousands of pet owners and pet lovers in Singapore daily and generates more than 150 million hits, over 530,000 page views and above 100,000 unique visitors monthly.

We have the largest Singapore pet membership base of about 19,500 members of which 96.4% are Singapore residents. Two-third of our members are female, half of the members are between the age of 20 and 30 years old and more than half of the members have a Diploma or Degree.

With Pets Channel, you can engage your business to:

• get a large reach of savvy and affluent pet owners,
• grab the attention of information seeking individuals,
• maximise the interactive capabilities of the Internet.

Pets Channel offers the convenience and ease of online media advertising combined with the benefits of a niche and targetted audience eager to know more about your products and services.

Web traffic statistics are independently tracked and professionally measured by

Market Leader Award

Hitwise Top 10 Online Performance Award 2007-2008

* No ranking information is available for year 2009 as Hitwise did not provide rankings in the 'Lifestyle - Pets and Animals' category in their regular Hitwise Awards. This category may have been removed from their Hitwise Awards.

Each quarter, Hitwise, the world's leading online competitive intelligence service recognizes the Top Ten websites across each industry they monitor, with a Top Ten award.

Since 2007, www.petschannel.com was ranked between #2 and #3 in the Hitwise Singapore 'Lifestyle - Pets and Animals' industry based on monthly average market share.

As the rest of the top sites are marine / aquatic community sites, hence Pets Channel is the #1 Singapore site for dogs, cats and small animals owners.

This ranking relates to Singapore based users visiting Singapore websites.

For media insertion order or to place your bookings, please contact our media department.